Some neighbors in the town of Orange say a new business is not welcome, and it's not because of what they're selling, it's because of their name. The name has some people giggling and others infuriated.
"The name is Orange County Master Bait Shop," shop owner Michael DeClue said. DeClue says he chose it to be memorable. He says whatever innuendo people want to make out of it is their business.
The bait and tackle store is just about two weeks old, and it already has everybody talking, but people aren't talking about the great selection or the low prices, they're talking about the name.
"People are taking the master and also the bait shop and combining them together into a word that's not actually spelled on our business name," he said.
DeClue says, in retaliation, someone unplugged his cooler full of live bait, at a loss of $1,300. Others have complained about the name to town council. Despite those complaints and allegations of vandalism, DeClue says he is not changing a thing.